An Exploratory Study of Communication Freelancers and Online Communities. A Mixed Methods Approach

The present study explores the nature and dynamics of online communities populated by communication freelancers. Drawing from limited scholarship focusing on freelance work practices in industries a reduced number studies literature regarding communities, this research applies complex analytical framework, with mixed methodology: content analysis, social network analysis thematic analysis. Our main findings reveal key features discursive environment two Facebook groups, functions employed group administrators, engagement members particularly knowledge production consumption impact COVID-19 pandemic dynamic. We conclude highlighting supportive participative culture developed within groups.